I designed this logo for a podcast run by dads who seem clueless about fatherhood but band together with other fathers to overcome their challenges. The problem was figuring out how to depict the father's obliviousness in this logo, but I didn't know where to start. When I think of being not in control, I see things as not straight and out of order. This idea developed into tilting the position of text and images to present that disoriented and not-so-together state of mind.

You can listen to FatherGood wherever you listen to podcasts.